cheshtasharma

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So far Cheshta Sharma has created 1323 blog entries.

January Session PGD in Patent Law and Management

IIPTA (Indian Institute of Patent and Trademark Attorney) has announced open admissions for January session of Post Graduate Diploma in Patent Law and Management a unique program covering the management aspects of patent world. The curriculum is divided into 10 books each covering different aspect of Patent Management. Curriculum 1 PRIMER TO INTELLECTUAL PROPERTY [...]

By |2017-09-07T12:02:05+05:30September 27th, 2011|Patent|0 Comments

Ranbaxy’s Generic version of BMS patented drug

Delhi High Courts rejected US based Parma major BMS (Bristol-Myers Squibb) appeal to ban India’s Ranbaxy Laboratories’ from launching generic version of Hepatitis –B drug named ‘Entecavir’. According to Indian patent law, the patent holders have 20 years of exclusive rights of marketing and impede competitors to launch low cost generic drug markets. ‘Entecavir’ [...]

By |2017-09-07T11:59:29+05:30September 24th, 2011|IP Interview, IP Basics|0 Comments

Investment in Intangibles

Indian individual inventors and research organizations are turning their patents into liquid with the entry of firms like Intellectual Ventures into Indian markets. The investment fund, founded by Microsoft's former chief technology officer Nathan Myhrvold, has raised capital from individual investors and large companies, including Microsoft, Cisco, Intel, Verizon, Sony and Apple. The $5 [...]

By |2017-09-07T11:58:56+05:30September 19th, 2011|IP Basics, India|0 Comments

MABBIT

Q.1. I have a unique photograph snapped by self that I have already right protected and I need proper guidance in regard to what is copy right and how it helps to protect my creation ? Answer: – As an IPR Advisor, I can suggest you to go for copyright protection because unique work [...]

By |2017-09-07T11:58:08+05:30September 19th, 2011|India, IP Basics|0 Comments

“Earning The Goodwill”

Some people continue to live even after death? They are present in hearts of million of followers. So the most valuable asset to a celebrity is the goodwill associate with their name and such goodwill, if properly managed, can be turned into profit gaining centers and celebrities can earn from their IPR. Best example [...]

By |2017-09-07T11:57:20+05:30September 19th, 2011|IP Interview, IP Basics|0 Comments

Trademarks Tool & Brand Development

Much before Vodafone acquired Hutch in India, it was well recognized and famous for its girl and dog antics apart from the services it provided. Be it their “happy to help” or “wherever you go” taglines, people could be found humming to their song “you and I in this beautiful world”across the streets. But [...]

By |2017-09-07T11:56:44+05:30September 19th, 2011|Trademark|0 Comments
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