cheshtasharma

About Cheshta Sharma

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So far Cheshta Sharma has created 1323 blog entries.

ALL I NEED IS MONEY

A successful utilization and commercialization of inventions is akin to playing the lottery – while the reward from a successful patented invention can be vast, the chance of obtaining a truly successful patent is slim.On the one hand, the individual inventor or the patent owner considers his invention as a ticket to considerable financial [...]

By |2017-09-07T12:28:43+05:30October 19th, 2011|Patent|0 Comments

Building Brands with Intangible

Design, trademark and patent are intellectual properties that influence each other and become the core assets and ultimate commercial weapons of the companies. Brand extensions may be the most visible means of exploiting intangibles. Businesses with great brands can license their names and logos, or franchise their operations, or co-brand with noncompetitive, strategically suited [...]

By |2017-09-07T12:25:44+05:30October 19th, 2011|Trademark|0 Comments

Fighting Fakes An Unsolved Battle

Trade in counterfeit goods causes significant financial losses to the right holders. The Anti-Counterfeiting Trade Agreement (ACTA) is the newly proposed agreement for establishing new international framework for enforcement of intellectual property rights. The agreement aims to crack down on counterfeiting, copyright violations and other intellectual property theft, and would cover everything from fake [...]

By |2017-09-09T12:10:17+05:30October 19th, 2011|Innovation|0 Comments

National news

Public interest litigation filed against the grant of GI to Tirupati Laddu has been held not maintainable. Madras High Court has dismissed Public interest litigation filed against a petition challenging the patent rights of Tirupathi – Tirumala Lord Venkateswara Temples famous prasatham “Laddu.” While dismissing the petition challenging granting of geographical indication tag to [...]

By |2017-09-07T12:24:13+05:30October 19th, 2011|IP Basics|0 Comments

Give a right way to your problems and views

Q.1. Our company Aquarius newly launching packed mineral water for which we want the protection of the trade mark. What will be the procedure to get that and can you please give the details? Answer: – As an IPR Advisor I would like to inform you that your packed mineral water company Aquarius representative [...]

By |2017-09-07T12:23:32+05:30October 19th, 2011|IP Basics, India|0 Comments
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