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From Recession To Recovery The World’s Most Powerful Spiritis And Wine Brand 2010
Driven by its modern, cool image Smirnoff has retained its position as the world's leading alcoholic drinks brand according to The Power 100, 2010, the annual survey of the world's leading drinks brands published [...]
Branding Geographical Indications
The last two decades saw geographical indications (GIs) often being put into the center-stage in many multilateral and bilateral trade talks. There have been demands by the European Union (EU) and many developing countries [...]
INDIAN IP REVIEW
A. Patents Patent office has introduced some modernization methods in grant system in India. There is around 5% increase in no. of applications filed. Patent applications Year 2004 – 05 2005 – 06 2006 [...]
INTELLECTUAL PROPERTY IN INDIAN SOFTWARE INDUSTRY
In clusters of modern low-and high-rise office buildings set amid acres of lush greenery here, thousands of engineers are hard at work, writing software for the latest telephones, designing next generation microprocessors, and developing [...]
MOBILE DESIGN: Boom in the innovation world
Till a few decades back, owning a cell phone was something limited to members of the affluent class only. However, innovations and cost-cutting technologies, developed with the passing time, have made it emerge as [...]
KNOWLEDGE SERIES ADDING IP ASSEST
Every product or service which we see around us is the result of innovation and creativity of human mind. Thus in this way we are surrounded by intellectual property. Regardless of what product your [...]