cheshtasharma

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So far Cheshta Sharma has created 1323 blog entries.

Organization”s IP policy

In today's highly competitive IP environment, your business and IP strategiesmust be getting dressed to maximize the value of your intellectp59_ladyual property assets, work as a valuable corporate asset and a strategic business tool. Recently a magazine research indicates that over 50% of the value of many business organizations is attributed to IP. Increasing [...]

By |2017-09-07T13:38:26+05:30October 19th, 2012|IP Basics, IP Interview|0 Comments

HERE COMES BIO-ETHANOL FUEL

Leaf Energy is an Australian technology company which is primarily focused on creating a leading plant biotechnology business to produce biofuels, high value commercial proteins and other plant derived compounds. There PCT application is due to be published on 6th December, 2012. This application is regarding pre treatment of biomass for bio-ethanol production. This [...]

By |2017-09-07T13:37:11+05:30October 16th, 2012|Patent|0 Comments

Exide Industries Ltd vs Exide Corporation

On 10th September, 2012 Delhi High Court gave an order while adjudicating a trademark dispute between Exide Industries Limited, the biggest storage battery producing company in India and Exide Corporation, a USA based company on the use of the ‘Exide’ name. In the decision court restrained Exide Corporation USA from using the trademark ‘Exide’ [...]

By |2017-09-07T13:36:15+05:30October 13th, 2012|IP Basics, IP Interview, Trademark|0 Comments

DELHI HIGH COURT QUASHES IPAB’s APPOINTMENT DECISION

In a recent judgment given on 3rd October, 2012, Delhi high court ruled against the decision of IPAB’s appointment for the post of technical member for Trademarks. In the judgment given by Justice Suresh Kait, high court ordered the Department of Industrial Policy & Promotion (DIPP) that the selection made by Search-cum-Selection Committee should [...]

By |2017-09-07T13:35:31+05:30October 13th, 2012|Trademark|0 Comments

Role of IP in fashion industry

Versace’s medusa motif, the Vera Wang wedding dress, Louis Vuitton handbag – all these are products of applied intellectual creativity and skill in the fashion industry. No one doubts the tremendous value of intellectual capital to the creation and marketing of products in the fashion industry, be it high fashion or ready-to-wear. Yet many [...]

By |2017-09-07T13:34:46+05:30October 13th, 2012|IP Basics, Copyright, IP Interview|1 Comment

Darjeeling Tea: Indian Geographical Indication

Darjeeling Tea is the world’s most expensive and exotically flavored tea. A person with judging ability will tell you that without Darjeeling, Tea would be like Wine without the Champagne. Darjeeling tea is one of the Indian Geographical Indication. It is a very important part of India’s cultural and collective intellectual heritage. It also [...]

By |2017-09-07T13:34:04+05:30October 9th, 2012|India, IP Basics|0 Comments
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