cheshtasharma

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So far Cheshta Sharma has created 1323 blog entries.

IP Acquisition in Indian Comics Industry

Graphic India- new venture from Liquid Comics has created an online portal to promote comic books in India.Liquid Comics, previously known as Virgin Comics will be using past content as well as fresh content. This new venture from Liquid Comics looks like an attempt to acquire intellectual property (IP) of digital comics and graphics [...]

By |2017-09-07T14:46:56+05:30December 5th, 2012|IP Basics|0 Comments

Strategy of Pfizer to earn money with expired patent

Patent of the one of the most blockbuster drug in the market – LIPITOR has expired. Patent was held by Pfizer which held the market exclusivity and earned great revenues at an average of $ 11 billion with last year sales staggering at $ 13 billion. Lipitor almost amounted for one sixth of the [...]

By |2017-09-07T14:11:06+05:30December 2nd, 2012|Patent|0 Comments

Thomson Reuters Innovation Awards 2011

India's leading military weapon developer, the Defence Reserach and Development Organisation ( DRDO), was awarded the Thomson Reuters India Innovation Award 2011. The ceremony was organised at the Lalit, New Delhi. Since 2007, Thomson Reuters has been presenting the Thomson Reuters Innovation Awrds to recognize iinovation in India. Criteria for award include number of [...]

By |2017-09-07T14:10:39+05:30November 20th, 2012|IP Basics, Events|0 Comments

MORE WELL KNOWN TRADEMARKS

Trademark Proprietor Determining Authority Observation 7 O’CLOCK for shaving razors Gillette U.K. Ltd., England Bombay High Court It is recognized that trade mark 70’Clock is well known. As such the use of the mark in respect of tooth brush will lead to passing-off. AIWA Sony Corpn., Japan TMR, Chennai AIWA is a well-known trade [...]

By |2017-09-09T11:50:43+05:30November 17th, 2012|Trademark|0 Comments

NEW IPR AUTHORITY

The Associated Chambers of Commerce and Industry of India (ASSOCHAM) suggested establishment of National Intellectual Property Rights Strategy Authority to Department of Industrial Policy and Promotion (DIPP). ASSOCHAM asked for it due to fast changing trade environment driven by global competition, innovation risks, short product cycle, and rapid changes in technology involving huge investments [...]

By |2017-09-07T14:09:55+05:30November 17th, 2012|India, IP Basics, Patent|0 Comments
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